The online jewelry leader launches the ONE+ONLY Bridal brand

TORONTO, November 14, 2022 /PRNewswire/ – Safyre Labs, a leading e-commerce platform that provides an end-to-end solution for DTC brands that sell and produce personalized, bespoke and made-to-order products, announced the launch of a brand new wedding. ONE+ONLY is a modern luxury jewelry brand on a mission to create meaningful, handcrafted bridal jewelry with enhanced personalization and an exceptional online shopping experience.

“Building on the foundations of our other e-commerce jewelry brands, Jewlr and Lee Fioriwe created ONE+ONLY to expand the customization and design possibilities of bridal jewelry,” said Daniel StoppelCEO of Safyre Labs.

ONE+ONLY takes an innovative, customer-focused approach to bridal jewelry by offering unique personalization options such as incorporating the couples initials into the ring design and placing hidden gemstones inside the ring. inside the group. “Regardless of style or budget, every piece can be imbued with a personal touch,” Stoppel said. “We are disrupting the traditional market by owning the process, platform, design, manufacture and delivery of jewelry.”

Each piece is designed and handcrafted in the brand’s state-of-the-art workshop in Toronto using ethically sourced materials and fair practices. With a streamlined diamond selection process, polished designs, and real-time visualization, clients have an immersive experience while creating something unique. “Weddings are a special stage in people’s lives,” Stoppel said. “We provide the ultimate personalization to mark this occasion. Personalization is at the core of who we are and we believe the most meaningful statements are in the details.”

“Consumers today want a simple, value-driven and holistic shopping experience, and are turning to digital for their purchases,” Stoppel said. The global online jewelry market is estimated to outpace in-store sales growth, with online diamond engagement ring sales expected to increase by 25% by 2025. We are excited to see how the industry continues to evolve as consumer buying preferences for bridal jewelry go digital.

About Safyre Labs

Safyre Labs is a leading e-commerce platform that uses state-of-the-art technology to power DTC brands with a complete solution to produce and sell personalized, personalized and made-to-order products. Safyre Labs has a history of innovation and success, powering three jewelry brands – Jewlr, Lee Fiori and ONE+ONLY

SOURCE Safyre Labs

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