Palisades welcomes a new jewelry store: Obsessed

By MAGNOLIA LAFLEUR | Journalist

Friends for over 30 years, Amy Russo and Michelle Good previously retired from the film industry to raise their family. Now the friends make jewelry and have palisades hanging at their jewelry store, Obsessed, located at 15224 Sunset Blvd.

Obsessed Jewelry moved from Malibu and opened Pacific Palisades this month.

“About 10 years ago we started making jewelry as a hobby and literally sold pieces straight from our bodies,” Russo shared with the palisade post. “We then started throwing small parties for friends and friends of friends, and word of mouth quickly spread about our unique pieces and great value for money.

“We wanted to offer luxury jewelry at wholesale prices. Because we manufactured everything or bought directly from our suppliers, we could offer a “wholesale” price directly to the consumer. »

“Obsessed Jewelry breaks the traditional retail mold by cutting out the middleman and selling directly to you,” Good added.

The duo opened their first store in 2019 at the Malibu Country Mart, originally as a pop-up store, but Russo and Good’s jewelry was so popular they ended up sticking around for four years, despite the COVID-19 pandemic. 19, fires, floods and construction.

When their rental cost increased, the two decided to pack their bags and move to The Palisades.

With an “embedded” Malibu clientele, Russo and Good’s jewelry developed a large following due to the originality of their luxury items, in combination with their lower price.

“Most of our jewelry has a meaning behind it. From symbols of protection, luck, love, grounding and happiness to different gemstones that have healing properties,” Russo explained. “Through our design and research into different gemstones – rose quartz, moonstone, labradorite, onyx – we have discovered the intense energy and healing properties they offer.

“We knew we needed this to be a big part of our store outside of jewelry. We now wear as many crystals and stones as jewelry. »

Russo said most of the crystals come straight from the mines in Brazil, and there’s a wide selection: from amethyst cathedrals and clear quartz points to pyrite chunks, spheres and more.

“We’ve seen firsthand the powerful energy they emit…People walk into our store and immediately comment on how great it feels to be in our store,” Russo added.

Described as a “multi-generational” brand that crosses the boundaries of age and time, Obsessed Jewelry is designed with pavé-set diamonds, rhodium-plated sterling silver, 14-karat gold and semi-precious stones. precious.

Russo and Good said they like to create a “story” with their pieces, and customers can choose between a beaded choker and a 36-inch chain: “We combine silver, gold and diamonds and encourage our customers not to be afraid to mix all their pieces.

Excited to be in town, Russo and Good feel their jewelry suits the Palisades with their “chic, classy, ​​sexy, and…bohemian” line, which can be worn on the beach or to an upscale dinner party.

“We are thrilled to introduce the Palisades community to crystal energy and healing. There’s nothing like it here,” Good told the Job.

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